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Lists of advertising slogans
Television networks
ABC
CBS
Fox
NBC
Network Ten
Nine Network
Seven Network

Other companies
Apple Inc.
McDonald's

This is a list of all the slogans used by Network Ten Australia. Ten's ad campaigns have borrowed heavily from US network CBS, and have also used imagery from CBS's rival networks ABC and FOX.


Network SlogansEdit

Independent Television System (1965-1970) The 0-10 Network (1970-1980)

  • 1970: Make Love, Not Revolution! (Used as a response to the Seven Network's "Revolution" campaign)
  • 1973-74: Australia's Action Station, Channel 0! (Melbourne/Brisbane only)
  • 1974-75: 0 - First In Color. (Melbourne/Brisbane only)
  • 1976: The Big Parade! (Melbourne/Brisbane only)
  • 1977: I Like It! (Based on the song by Silver Convention)
  • Summer 1977/78: Keep Your Eye On The 0! (Melbourne/Brisbane only)

Network Ten (1980-present)

  • 1983-84: You're Home When You're Home on Ten (Melbourne/Sydney/Adelaide only, used on and off in ATV-10 in 1985-86, only as station ID music)
  • 1985-86: It's Your Home on Ten/'Cause You're Home on Ten (Melbourne/Adelaide only)
  • 1985-88: 10 out of 10 Australia! (Sydney/Adelaide only)
  • 1988: We're For You! (Ten's for You!)
  • January 24, 1988 - July 23, 1989: X TEN (also used for Capital Television, not used in Brisbane until Sept. 1988)
  • 1989: Something's Going On Around Here c/w Look! You've Got a Friend on Ten
  • July 23, 1989 - January 20, 1991: 10 TV Australia (also used for Capital Television)
  • 1991-94: The Entertainment Network (also used for Capital Television and Star Television)
  • 1991: That's Entertainment! (used elements from CBS's "Get Ready 1990" video) (also used for Capital Television and QTV)
  • 1992: This Is It! (borrowed lyrical elements from ABC's "America's Watching ABC" and visuals from Fox's "It's on FOX!" video)
  • 1993: It's on Ten! (borrowed from FOX's 1990 slogan)
  • 1994: That's Ten! (also used by Capital Television)
  • February 1995-July 1997: Give Me Ten!
  • August 1996: Bart Simpon says "Cool, man! Network Ten on a stick!" (Melbourne/Sydney/Adelaide only) (Borrowed from Bart Simpson says "Cool, man! Butterfinger on a stick!" on the Maggie eats the Butterfinger Ice Cream Bar commercial)
  • 1997: Get Ready!
  • August-Nov. 1997: ENTERTAINMENT TV.
  • Summer 1997/98: Have a Cool Summer
  • February 1998-August 1999: Turn Me On.
  • September 1999-November 2000: Ten.
  • Summer 2000/01: Let Ten Entertain You...
  • February 2001-November 2009: Seriously Ten. [1]
  • Summer 2009/10: Summer's Looking Good!
  • January 31, 2010-: Seriously Good TV. [2]
  • 2012: Turn It On!

MelbourneEdit

ATV-0 (1964-1980) Advertised as ATV Channel 0 (1964-1968), Channel 0 (1968-1970), 0 Melbourne (1971-1973), 0 (1974-1980)

  • 1964: On The Go With Channel 0! (used for ATV-0's launch on August 1, 1964)
  • 1964-65: Melbourne is ATV Channel 0
  • 1966: We've Got Magic to Do Just For You!
  • 1967-68: There's Something Happening Everyday on Channel 0
  • 1968: MacArthur Park (Used on and off until the mid 1970's)
  • 1969: Your Entertainment Channel
  • 1971: 0 MELBOURNE, You've Done It Again!
  • 1972: 0 MELBOURNE - That's Entertainment! (based on "Reach Out For Me" by Burt Bacharach)
  • 1976: Dancing Mouse
  • Summer 1976/77: '0' What a Night!
  • Summer 1977/78: Keep Your Eye on The 0!
  • 1978: 0 For The Good Times!
  • Summer 1978/79: 0's The Go!
  • 1979: The World of 0 (Part of Your Life)
  • Summer 1979/80: Let's Share This Summer, On Channel 0!

ATV-10 (1980-present)

  • 1980: You're on Top with Ten (used to signify change of frequency from Channel 0 to Channel 10)
  • 1980-81: The Movie People
  • Summer 1980/81: Cool, Refreshing Summer on 10
  • 1981: Looking Good (slogan borrowed from CBS)
  • Summer 1981/82: Looking Good This Summer
  • January 1982: The Channel 10 Movie Festival
  • 1982: Reach For the Stars On Channel Ten! (slogan borrowed from CBS)
  • June 3, 1984: Logo Flip (You're Home When You're Home on Ten)
  • 1985-86: It's Your Home on Ten/Cause You're Home on Ten
  • 1987: We've Got It Together
  • 1993-94: That's Melbourne
  • 2004 (Aug): Celebrating 40 Years in Melbourne

SydneyEdit

TEN-10 (1965-)

  • 1965: Turn to TEN Tonight. (used for TEN-10's opening night on April 5, 1965)
  • 1965: Turn To TEN.
  • 1973-75: MacArthur Park. (c/w the Hugo Montenegro version)
  • 1979: Come Up, Come Up to TEN!
  • 1980-83: Star Station Ten. (c/w the Donna Summer version of MacArthur Park)
  • 1985-88: 10 out of 10 Australia!
  • 1994: That's Sydney!

BrisbaneEdit

TVQ-0 (1965-1988) Advertised as Channel 0 (1965-1981), Channel 0 Brisbane (1981-1983), TV0 (1983-1988)

  • 1965-67: The Entertaining Channel!
  • 1968: Entertaining Brisbane and the Gold Coast!
  • 1972: ALIVE 0.
  • 1977-78 (Dec-Nov): Keep Your Eye on the 0!
  • Summer 1978/79: We're Sharing Summer with Channel 0!
  • 1979: There's Great Entertainment on Channel 0! (A.k.a. "A Whole New World of Entertainment!")
  • Summer 1979/80: That Summer Feeling!
  • 1980: Animated Golden 0.
  • 1981: 0, Turn On a Friend.
  • 1982: Hello Brisbane, Hello Channel 0!
  • 1982: Shine on Brisbane. (used to promote the 1982 Commonwealth Games)
  • 1983: Getting Better all the Time. (first slogan to use the new "TV0" logo)
  • 1984-85: Go TV0!
  • 1984: This is TV0, Your Olympic Station.
  • 1986-January 1988: Stand Up and Tell 'Em Brisbane's Great! (based on Frank Gari's image campaign Turn to (Stand Up and Tell'em…))
  • 1986: Made in Brisbane.
  • 1986-88: TV0, The Team for '88. (slogan used to promote Expo '88 and TV0's role as the official broadcaster)
  • 1988: Everyone's a Star in My Town. (slogan used to promote TV0 as the official Expo station)
  • 1988 (Sept. 1-9): Come Across to Ten, It's Easy. (used for change of frequency from Channel 0 to Channel 10)

(1988-present, also advertised as Brisbane Ten from 1988-89)

  • 1988-89 (Sept. 10-July 23): Ten, Brisbane Style.
  • 1994: That's Queensland!
  • 2001: Seriously Queensland.

AdelaideEdit

SAS-10 (1965-1987)

  • 1965: Adelaide's Entertainment Station!
  • 1972: Entertaining South Australia!
  • Summer 1977/78: Summer of '77!
  • 1978: A Galaxy of Stars on Channel Ten!
  • 1983: Channel 10, We're With You! (also used by TVW-7 and NBN-3)
  • 1984: You Can See it All on Ten (also used by TVW-7)
  • 1986: 10 out of 10, Adelaide!
  • 1987: Stand Up and Tell 'Em Adelaide's Great! (based on Frank Gari's image campaign Turn to (Stand Up and Tell'em…))
  • 1987: 10 Adelaide, First in True Stereo!

ADS-10 (1987-present)

  • 1989: Adelaide's Channel 10
  • 1994: Adelaide Proud! (That's Adelaide!)

PerthEdit

NEW-10 (1988-)

  • 1988 (May 20): Perth, We Give You Ten
  • Winter 1990: We'll Keep You Warm on Ten
  • 2008: Channel 10 - 20 Years On (Used to celebrate 20 Years of Television in Perth)

CanadaEdit

NBC-10 (1926-)

  • 1926-September 1970: "This is NBC, the National Broadcasting Company."
  • September 1970: "Meet Us in September"
  • 1970-76: NBC Snake
  • 1976-77: "Superseason on Channel Ten"
  • 1976-79: "This is the NBC television network"
  • 1976: "Celebrating 50 Years"
  • 1979: "NBC Us"
  • 1980-82: "Proud as a Peacock"
  • 1982-83: "Our Pride is Showing"
  • 1983-84: "Watch Us Now"
  • 1984-85: "Be There"
  • 1985-88: "Let's All Be There"
  • 1986: "60 Years On NBC"
  • 1988-89: "Come Home to NBC" (Gospel-Rock version)
  • 1989-91: "Only On NBC"
  • 1991-94: "This is The Place to Be"
  • 1994-2010: "You're Watching NBC"
  • 2010-present: "More Colorful"

Slogans not used on-airEdit

Channel 0 – New Dimension of Color (Used to promote test color broadcasts from 1974-75 on ATV-0 Melbourne and TVQ-0 Brisbane) This was part of an in-store demonstration video from 1974, created to play back on a loop to sell new color televisions and also promote the "new dimension of color" at Channel 0. It was used in Brisbane and Melbourne, where ATV-0 began color broadcasts in 1967, hence the First in Color slogan below the 0.

ReferencesEdit

  1. ^ Camille Alarcon (15 December 2005). "Seriously Ten morning news" (in Australian) (Web). News. Tower 2, 475 Victoria Ave, Chatswood, NSW Australia 2067: B&T. http://www.bandt.com.au/news/68/0c03ba68.asp. Retrieved 17 July 2010.
  2. ^ Tim Burrowes (January 28th, 2010 at 1:11 pm). "Network Ten stars crack under pressure in new tongue-in-cheek promo" (in Australian) (Web). News. 126 Abercrombie Street, Chippendale NSW 2008: mUmBRELLA. http://mumbrella.com.au/network-ten-stars-crack-under-pressure-in-new-tongue-in-cheek-promo-16597. Retrieved 17 July 2010. "Network Ten is launching a new station ID featuring the channel’s stars gathered in a mock support group for celebrities. The promo will go to air on Sunday, a week before the official start of the TV ratings season. It will feature an extension of its long-running “Seriously” brand positioning, with the tagline “Seriously Good TV”."

External linksEdit

See alsoEdit

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