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Rantic
Rantic-marketing-logo
Web address http://www.rantic.com/
Type of site Social media marketing
Registration No
Available in English
Owners "Jacob"
"Juice"
"Jerry"
"Alexander"
"Kamaruzaman"
Launched 2012
Revenue Unknown
Current status Active

Rantic.com (formerly SocialVEVO or Swenzy) is a social media marketing website that sells fake likes, followers, views and web traffic.[1][2][3] Rantic is known for launching numerous controversial high-profile hoaxes.[4][5][6]

The marketing group gained notoriety over its series of internet hoaxes, including the Emma Watson countdown which sparked a diverse amount of online attention.[7][8][9] According to 2014 Vocativ investigation, the purpose for the internet hoaxes were the result of a psychological study.[10]

BackgroundEdit

Rantic.com was registered in 2014 by a group on internet marketers. Originally, the marketing brand went under names like SocialVEVO or Swenzy.[10] During an interview with Vocativ, one of the alleged founders of Rantic, Jerry, told the reporter that the online business was founded by "Jacob, Jerry, Juice, Alexander and Kamaruzaman".[11] The site currently operates selling sketchy services for social networking sites such as Twitter, Instagram, YouTube and Facebook.[12][13][1]

Rantic is best known for executing a variety of internet hoaxes that have stirred up mainstream media attention.[14] Perhaps the most controversial hoax by Rantic was the EmmaYouAreNext stunt that sparked online debates about misogyny, feminism, internet censorship and the digital age of journalism.[15][16][17][18] Rantic is also reportedly responsible for other viral internet hoaxes including OpCharlieHebdo, GTA V Rumors, Brian's Announcement, Dawn of 2014, Remember The 13th and FoxWeekly.[19][20][21][22][23][24][25] The motive for the hoaxes are unknown, but the stunts do manage to consistently collect mainstream media attention.[26][27][28][29][30]

Other online scandals within Rantic include to allege selling of fake YouTube views to Justin Bieber's music manager, and the alleged attempt to takedown The Daily Dot online newspaper as retaliation for trying to investigate the group.[31][32][33][34]

During a Facebook Q&A with Greg James on March 8th, 2015, Emma Watson responded to the countdown hoax launched by Rantic.[35][36][37] Emma Watson stated the threat made her feel 'raged' and more determined to push the HeForShe gender equality campaign.[38][39][40]

See alsoEdit

References Edit

  1. 1.0 1.1 Griffin, Andrew (2015-03-06). "Facebook purges 'Likes', with pages' fan counts expected to plunge". The Independent. http://www.independent.co.uk/life-style/gadgets-and-tech/news/facebook-purges-likes-with-pages-fan-counts-expected-to-plunge-10091151.html. 
  2. Bilton, Nick (2014-04-20). "Friends, and Influence, for Sale Online". The New York Times. http://bits.blogs.nytimes.com/2014/04/20/friends-and-influence-for-sale-online/?_r=0. 
  3. Alfonso, Fernando (2013-12-06). "The hoax economy: Behind SocialVEVO and the 'Family Guy' scam". The Daily Dot. http://www.dailydot.com/business/socialvevo-family-guy-hoax-company/. 
  4. Alfonso, Fernando (2014-12-29). "4chan attacks SocialVevo and Rantic.com". News Corp Australia. http://www.news.com.au/technology/online/chan-attacks-socialvevo-and-ranticcom-the-group-behind-the-emma-watson-countdown/story-fnjwnj25-1227073194752. 
  5. "Emma Watson NUDE CONSPIRACY?!". Machinima. 2014-12-25. https://www.youtube.com/watch?v=MQcHHOo7zYA. 
  6. Hathaway, Jay (2015-01-14). "The Last Thing Anyone Should Write About Publicity-Horny Hoaxers Rantic". Gawker. http://antiviral.gawker.com/the-last-thing-anyone-should-write-about-publicity-horn-1678958188. 
  7. Cox, Caylin (2014-09-29). "Exposed: SocialVevo and Rantic.com learn a hard lesson". SheKnows. http://www.sheknows.com/entertainment/articles/1052291/socialvevo-and-rantic-learn-a-hard-lesson-from-4chan. 
  8. Philips, Jack (2014-09-27). "Did 4chan Hack Rantic, Fox Weekly Websites in Aftermath of Hoax?". The Epoch Times. http://www.theepochtimes.com/n3/985206-emma-watson-nude-photos-4chan-hacks-rantic-fox-weekly-apparently/. 
  9. Vatu, Gabriela (2014-09-24). "The Internet Slams Marketing Company for Emma Watson Hoax". Softpedia. http://news.softpedia.com/news/The-Internet-Slams-Marketing-Company-for-Emma-Watson-Nude-Photo-Hoax-459813.shtml. 
  10. 10.0 10.1 Markowitz, Eric (2014-12-09). "This Guy Claims to Have Masterminded the Emma Watson Nude Photo Hoax". Vocativ. http://www.vocativ.com/tech/hacking/rantic-emma-watson-nude-photo-hoax/. 
  11. Kolman, Jerry (2014-12-02). "Study: Social Media Causing ‘Concerningly More’ Clickbait By Reporters". Rantic. http://www.rantic.com/blog/study-social-media-causing-concerningly-clickbait-reporters/. 
  12. Rodriguez, Salvador (2014-12-11). "Instagram Could Delete Up To 10 Million Accounts". International Business Times. http://www.ibtimes.com/instagram-could-delete-10-million-accounts-it-cracks-down-spam-1749914. 
  13. "Internet Marketing of SocialVEVO". News.com.au. 2014-12-15. http://www.news.com.au/technology/online/the-mysterious-internet-marketing-of-socialvevo/story-fnjwmwrh-1226778110305. 
  14. Koerber, Brian (2014-09-24). "Emma Watson Nude Photo Threat Was a Prank Aimed at 4Chan". Mashable. http://mashable.com/2014/09/24/emma-watson-nude-leak-viral-marketing/. 
  15. Ehrlich, Brenna (2014-09-24). "Here’s Why The Emma Watson Photo Leak Hoax Was A Sneaky Strike Against Women". MTV. http://www.mtv.com/news/1941878/emma-watson-nude-photo-hoax/. 
  16. Watson, Paul (2014-09-24). "PR Firm Pulls ‘Emma Watson Naked Pics’ False Flag to Push For Internet Censorship". Info Wars. http://www.infowars.com/pr-firm-pulls-emma-watson-naked-pics-false-flag-to-push-for-internet-censorship/. 
  17. Ball, James (2014-09-24). "The Emma Watson hoax shames our "news" culture". The Guardian. http://www.theguardian.com/commentisfree/2014/sep/24/emma-watson-nude-pictures-hoax-news-culture. 
  18. Koerber, Brian (2014-09-24). "Emma Watson Nude Photo Threat Was A Hoax To Shut Down 4Chan, And Rantic Marketing Are To Blame". The Huffington Post. http://www.huffingtonpost.co.uk/2014/09/24/emma-watson-nude-photos-hoax-rantic_n_5871730.html. 
  19. "'NASA 역사적 중대발표' 예고는 한 뮤직밴드 새 앨범 홍보 '사기극'[출처 본 기사는 조선닷컴에서 작성된 기사 입니다"]. Chosun. 2013-10-06. http://news.chosun.com/site/data/html_dir/2013/10/05/2013100502548.html?news_Head1. 
  20. "Hoax site pops up after ‘Family Guy’ character’s death". Fox News. 2013-11-26. http://www.foxnews.com/entertainment/2013/11/26/hoax-site-pops-up-after-family-guy-characters-death/. 
  21. Alfonso III, Fernando (2014-04-22). "YouTube's most brazen spammers are now stealing the news". The Daily Dot. http://www.dailydot.com/business/swenzy-foxweekly-news-hoax-time-cnn-social-media/. 
  22. Grayson, Nathan (2014-09-01). "Despite Rumors, Grand Theft Auto V's PC Version Not Canceled". Kotaku. http://kotaku.com/despite-rumors-grand-theft-auto-vs-pc-version-not-canc-1629315255. 
  23. Crooks, Del (2014-09-24). "Online anger at Emma Watson naked photo countdown hoax". BBC. http://www.bbc.co.uk/newsbeat/29341593. 
  24. Alfonso, Fernando (2015-01-12). "The marketing trolls behind 'OpCharlieHebdo' website". The Daily Dot. http://www.dailydot.com/business/op-charlie-hebdo-rantic/. 
  25. Parkinson, Hannah Jane (2015-01-12). "Anonymous target terrorist Twitter accounts after Charlie Hebdo attack". The Guardian. http://www.theguardian.com/technology/2015/jan/12/anonymous-target-terrorist-twitter-accounts-charlie-hebdo-attack. 
  26. Alfonso III, Fernando (2014-12-16). "The top 10 hoaxes and pranks of 2013". The Daily Dot. http://www.dailydot.com/lol/best-hoaxes-2013/. 
  27. Dewey, Caitlin (2014-12-18). "The 15 worst Internet hoaxes of 2014 — and where the pranksters are now". The Washington Post. http://www.washingtonpost.com/news/the-intersect/wp/2014/12/18/the-15-worst-internet-hoaxes-of-2014-and-where-the-pranksters-are-now/. 
  28. Griffin, Andrew (2014-12-23). "11 weirdest hoaxes of 2014". The Independent. http://www.independent.co.uk/news/weird-news/11-weirdest-hoaxes-of-2014-including-huge-crabs-a-triplebreasted-woman-and-blackeyed-kids-9942935.html. 
  29. "2014's 10 worst internet hoaxes". Sydney Morning Herald. 2014-12-19. http://www.smh.com.au/digital-life/digital-life-news/2014s-10-worst-internet-hoaxes-and-where-the-pranksters-are-now-20141219-12agog.html. 
  30. Nelson, Sarah (2014-12-26). "Top Hoaxes Of 2014". The Huffington Post. http://www.huffingtonpost.co.uk/2014/12/04/top-hoaxes-2014-ebola-zombies-banksy-unmasked-crabzilla-_n_6269156.html. 
  31. Markowitz, Eric (2014-09-29). "Psy, Bieber and My Journey Into the World of Fake YouTube Views". Vocativ. http://www.vocativ.com/tech/internet/justin-bieber-journey-world-fake-youtube-views/. 
  32. "Ποιος pop star αγοράζει (εκατομμύρια) ψεύτικα YouTube views". MTV. 2014-10-01. http://www.mtvgreece.gr/music/moysika-nea/item/29975-poios-pop-star-agorazei-(ekatommyria)-pseytika-youtube-views. 
  33. Joseph, Ryan (2014-09-30). "Did Justin Bieber’s Manager Buy YouTube Views To Help Make Him Famous?". Uproxx. http://uproxx.com/smokingsection/2014/09/eric-markowitz-scooter-braun-youtube-views-purchase-kenzo/. 
  34. Alfonso III, Fernando (2014-01-24). "Hoaxsters bought us 75,000 fake followers in a new kind of Twitter attack". The Daily Dot. http://www.dailydot.com/technology/socialvevo-swenzy-fake-twitter-followers-spam-attack/. 
  35. Boucher, Philip (2015-03-08). "Emma Watson: I Was Threatened 12 Hours Within Speaking Out About Women's Rights". People Magazine. http://www.people.com/article/emma-watson-facebook-he-for-she-campaign. 
  36. Robinson, Joanna (2015-03-08). "Emma Watson On How Being Threatened for Speaking About Feminism Enraged and Motivated Her". Vanity Fair. http://www.vanityfair.com/hollywood/2015/03/emma-watson-feminism-threats-raging-heforshe. 
  37. "HeForShe Conversation with Emma Watson on International Women's Day 2015". YouTube. 2015-03-08. https://www.youtube.com/watch?v=LNi9Ypc0cg8. 
  38. "Emma Watson Facebook Q&A". Toshiba. 2015-03-09. http://home.toshiba.com/news/read/category/entertainment/hashtag/Entertainment/article/bang_showbiz-emma_watson_threatened-newscred. 
  39. Cunningham, Tom (2015-03-08). "Emma Watson Says She Received Threat After Gender Equality Speech". The Wrap. http://www.thewrap.com/emma-watson-says-she-received-threat-after-gender-equality-speech/. 
  40. "Emma Watson Threatened About Release Of ‘Nude’ Photos That Didn’t Exist". Inquisitr. 2015-03-08. http://www.inquisitr.com/1908269/emma-watson-threatened-about-release-of-nude-photos-that-didnt-exist/. 

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